Incentives work. I have been trying monthly sales contests ideas lately and they are working - even if only to light some fires and charge up the team a little. Try some version of them with your sales team if you don't already. Notice some of these sales contest ideas are designed for group rewards for total sales while others are designed for rewarding individual achievement. Also, the contests are designed for various goals that should be kept in mind throughout the year anyway so another function of these contests is to remind salespeople what is important.
The prize does not need to be giant; just something interesting and worthwhile. You might even offer a list of rewards (or a grab bag) they can choose from. I also listed some sales contest reward ideas at the bottom.
Gift
In case you were wondering, "why twelve?" it's because (A) I resent even-numbered lists where the last two were obviously forced and (B) for my case I am using monthly contests and years happen to be broken down into 12 fairly equal parts.
Johnson's Head-to-toe Baby Gift Set
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Brand: Johnson's Availibility : Usually ships in 24 hours 
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Johnson's Head-to-toe Baby Gift Set Feature
- Johnson's Head-to-toe Baby Gift Set
- Contains: Shampoo, Body Wash, Body Lotion, Foam Wash
- Mild and gentle -That's why it is #1 choice of hospitals!
- Hyperallergenic and Dermatologist tested
- No more tears -Tear Free
Johnson's Head-to-toe Baby Gift Set Overviews
Johnson's Head to Toe Gift Set Includes: Johnson's Head to Toe Baby Wash 15oz, Johnson's Head to Toe Fragrance Free Baby Lotion 15oz, Johnson's Head to Toe Foaming Wash 9oz, Johnson's Baby Shampoo 7oz, and Basket. Johnson's Head to Toe Gift Set includes all bath essentials for the new baby. Johnson's Baby Bath products are 100% soap free, Hypoallergenic and Dermatologist tested. Mild and gentle -That's why it is #1 choice of hospitals!
Johnson's Head-to-toe Baby Gift Set RelateItems
- SpaSilk 100% Cotton Hooded Terry Bath Towel with 4 Washcloths, Green
- Spasilk 10 Pack Soft Terry Washcloth, Yellow
- Spasilk 3 pack Soft Terry Hooded Towel Set, Yellow
- Fisher-Price Precious Planet Whale of a Tub
- Kushies 2 Pack No Scratch Mittens, White
*** Product Information and Prices Stored:Mar 05, 2012 16:21:07
Available at Amazon Check Price Now!
12 Sales Contests Ideas - Reward Given to...
#1: All if total sales are above $X at a minimum of X% margin.
#2: Salesperson with greatest month to month sales increase.
#3: Salesperson with highest sales volume from NEW customers.
#4: Salesperson who revives the most PAST customers. I love this one.
#5: All if each salesperson on the team meets or exceeds sales goals.
#6: Salesperson with highest single sale or shipment (choose and be clear).
#7: Salesperson who sells the highest PRE-PAID order.
#8: Salesperson with largest sale in a region.
#9: Salesperson with the highest total Gross Margin (regardless of dollar value).
#10: Salesperson with highest margin on NEW customer.
#11: Salesperson with the highest average margin on an EXISTING customers.
#12: Salesperson with the highest sales in a certain product line/category.
These sales contest ideas might not all apply to your business for a variety of reasons from the type of products or services you sell to how your sales force is structured but hopefully they will spur some ideas for you. I love these ideas for what makes a good sales contest from Simplenomics.
Sales Contest Rewards Ideas
Sales Reward #1: Day(s) off.
Sales Reward #2: Gift certificate for two at a NICE restaurant.
Sales Reward #3: 1 month of 1 free lunch per week.
Sales Reward #4: 1/2 day Fridays for a month.
Sales Reward #5: Movie/park/event tickets
Sales Reward #6: Cash!
Sales Reward #7: Choice of additional training (boondoggle) of their choice.
Give your salespeople some choice in the matter. Let them choose the reward and let them give ideas for the prizes. Listen to them and try to pick up on those little things they say they want and choose gift certificates from places that sell those things. Some say cash is the most effective reward - here is an interesting article from Online Conversion & Beyond about Sales Incentives and ROI.
Have fun selling. Be creative with your sales contest ideas but you don't need to re-invent the wheel.
12 Sales Contest Ideas For Your Sales Team
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